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Marcus Ludewig
Design + Communication

SSH International Rebrand
Client: SSH International
Rebranding a leading Middle East architectural design + infrastructure company
The Brief
Remaining true to a typographical legacy identity I was asked to refresh and redesign the company’s branding to better reflect its new focus of becoming a regional leader in Middle East, North Africa markets.
The Response
I developed a type led identity and an understated corporate colour scheme which, as part of a comprehensive overhaul, was extended across the whole of SSH's global communication channels, introducing a new level of quality and sophistication to all its internal and external facing materials.
This included the build of a fully responsive website and comprehensive, multi-lingual branding guidelines and implementation documents for use by all departments of the company across the globe.


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